Responsibilities:
Work under the direction of the Marketing lead to develop and execute targeted marketing plans with a coherent integration of marketing tactics, event and PR activities to achieve store goals
Identify regional specific events and activities to generate quality leads for the local market
Support the planning and execution of regional activities including store openings, test drive and lead generation events. Manage these activities to maximize impact and ensure execution meets the global brand strategy
Assist in the development of in-store programs and campaigns to engage existing leads and create new leads
Help to ensure all events are meeting brand expectations regarding code of conduct, uniforms and merchandise (where applicable)
Support executive and corporate events as needed
Manage outside agencies and vendors on an as needed basis
Digital requirements:
Help to build event communications (mailers) and event pages online, including translations
Evaluate and track the success of programs and campaigns using Salesforce
Support our Social Media efforts by providing relevant content to the SM team for promoting Tesla’s marketing activities
Effectively deliver results of marketing objectives within the designated and agreed budgets
Support the marketing team in the budgeting process and creation of PO’s
Requirements:
Experience in planning and executing flawless events, designed to deliver excellence
Marketing Bachelor’s degree or equivalent to 1 year relevant work experience
Excellent written and verbal communication skills with proficiency in building clear, compelling value propositions that can be expressed in a variety of media
Can maintain a high sense of urgency and entrepreneurial work ethic that is required to drive business outcomes
Exceptional strategic thinker and analytical skills; ability to address cross-functional and cross-organizational issues independently
Proficient in MS Office
Proven ability to work in a fast-paced, dynamic and deadline-oriented environment
Positive “can do” attitude, passionate and able to show commitment and to inspire others
Large company discipline…small company entrepreneurial attitude
Team player and builder – leads by example
Fluency in English and Swedish is a pre-requisite
All applications must be submitted online and contain and English CV
